39 West 37th Street
An underperforming Midtown South office we bought fast and all-cash, and intend to hold for the long term. A renewal, not a flip.
An underperforming office building in Midtown South - well located, but running well below its potential, with low occupancy and significant deferred maintenance.
What set us apart here was speed and certainty. In a submarket where few firms could move decisively, we transacted quickly and closed all-cash, with no outside capital and no need to convert the building to residential. It was a straightforward bet that demand for quality, affordable Midtown office space would hold, and a plan to renew the building rather than reinvent it - bringing it back to life without changing what it fundamentally is.
There is no exit here. 39 West 37th Street is a long-term hold, and it sits in this collection precisely because it shows where our focus is today and the conviction behind it. The repositioning is underway, with a dedicated building site at 39w37.com.
